A set of questions credited to Heilmeier that anyone proposiing a research project or product development effort should be able to answer
- What are you trying to do? Articulate your objectives using absolutely no JARGON
- How is done today? And what are the limits of current practice?
- What is new in your approach and why do you think it will be successful?
- Who cares?
- If you are successful, what difference will it make?
- What are the risks and the payoffs?
- How much will it cost?
- How long will it take?
- What are the midterm and final "exams" to check for success?
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